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results: 1
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Author:
Johnson, Fern L.
;
Young, Karren
Title:
Gendered voices in children's television advertising.
Journal:
Critical studies in media communication
, 19/2002/4, S. 461-480.
Language:
english
Publication Year:
2002
details.label.typ_de:
Forschungsbericht; Zeitschriftenartikel
details.label.keywords_alle_de:
Darbietung
;
Fernsehwerbung
;
Gender
;
Geschlechterrolle
;
Geschlechterunterschied
;
Imitatives Lernen
;
Inhaltsanalyse
;
Junge
;
Kind
;
Kindlicher Darsteller
;
Konsument
;
Kultur
;
Maedchen
;
Spielzeug
;
Sprache
;
Stereotyp
;
Werbespot
;
Werbung
