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results: 1
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Author:
Ahmed, Azza
Title:
Marathon TV watching among Emiratis in the interactive media environment.
Full Text:
Journal:
Arab media and society
, -/2019/27, S. 1-25.
Language:
english
Publication Year:
2019
Publication Type:
research report; periodical article
Descriptors:
age difference
;
influence
;
educational level
;
emotional effect
;
adult
;
television
;
television use
;
television series
;
gender difference
;
in-depth interview
;
adolescent
;
young adult
;
correlation
;
media content
;
media use
;
media effect
;
mobile media
;
new media
;
uses and gratifications theory
;
online offer
;
programme preference
;
audience behaviour
;
written survey
;
viewing time
;
viewing behaviour
;
self monitoring
;
heavy television viewer