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Author:
Lopukhova, Olga G.
Title:
The impact of gender images in commercials on the self-consciousness of adolescents.
Full Text:
Journal:
Psychology in Russia
, 8/2015/1, S. 100-111.
Language:
english
Publication Year:
2015
Publication Type:
research report; periodical article
Descriptors:
adolescence
;
influence
;
actor
;
representation
;
parental mediation
;
emotion
;
experiment
;
television
;
television advertising
;
gender
;
gender representation
;
gender role
;
gender difference
;
identification
;
identity
;
identity formation
;
adolescent
;
cognitive process
;
media character
;
media effect
;
pilot study
;
secondary school
;
self concept
;
subliminal perception
;
perception
;
advertising effect
;
advertising