Peruta, Adam; Powers, Jack

Look who's talking to our kids: Representations of race and gender in TV commercials on Nickelodeon.

International journal of communication, 11/2017/-, S. 1133-1148.

english

2017

research report; periodical article

actor; representation; diversity; appearance; ethnic group; television; television advertising; gender; gender representation; gender role; gender difference; content analysis; child; children's programme; children's commercial; media character; media effect; minority; presenter; Nickelodeon; presenter; race; racial difference; relation to reality; stereotype; advertising