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results: 1
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Author:
Vilaro, M. J.
;
Barnett, T. E.
;
Watson, A. M.
;
Merten, J. W.
;
Mathews, A. E.
Title:
Weekday and weekend food advertising varies on children's television in the USA but persuasive techniques and unhealthy items still dominate.
Journal:
Public health
, 142/2017/-, S. 22-30.
Language:
english
Publication Year:
2017
Publication Type:
research report; periodical article
Descriptors:
nutrition
;
dietetics
;
television
;
television use
;
obesity
;
health education
;
health knowledge
;
peak viewing time
;
content analysis
;
child
;
youth media protection
;
children's programme
;
children's commercial
;
toddler
;
food advertisement
;
marketing
;
persuasive communication
;
programme analysis
;
radio programme
;
advertising effect
;
advertising
;
target group