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Author:
Nixon, Brice
Title:
The old media business in the new: "the Googlization of everything" as the capitalization of digital consumption.
Journal:
Media
, culture and society 38/2016/2, S. 212-231.
Language:
english
Publication Year:
2016
Publication Type:
essay; situation report; periodical article
Descriptors:
influence
;
digitalisation
;
information retrieval
;
internet use
;
mediatization
;
media content
;
media use
;
mobile media
;
economy
;
online offer
;
recipient
;
audience behaviour
;
advertising
;
profitability