>> go to IZI-Homepage
Search IZI-database.org
Search for:
all words
Keywords:
Author / Editor:
Institution:
Title:
Journal:
Publisher Statement:
ISBN / ISSN:
Publication Year:
from:
to:
only full text
IZI-Database results
< Back to search results
results: 1
from
Author:
Zubayr, Camille
;
Gerhard, Heinz
Title:
Tendenzen im Zuschauerverhalten. Fernsehgewohnheiten und Fernsehreichweiten im Jahr 2014.
Full Text:
Journal:
Media Perspektiven
, -/2015/3, S. 110-125.
Language:
german
Publication Year:
2015
Publication Type:
research report; periodical article
Descriptors:
analysis
;
digital broadcasting
;
television
;
GfK-Nutzungsdaten
;
internet
;
market share
;
media research
;
media market
;
media access
;
public service broadcasting
;
broadcaster
;
programme offer
;
genre
;
programme preference
;
audience behaviour
;
station preference