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Author:

Gurt, Michael; Guth, Birgit; Lenssen, Margrit

Title:

Geld spielt auch eine Rolle. Kinderfernsehen und Vermarktung.

Journal:

Medien und Erziehung (merz), 58/2014/4, S. 17-23.

Language:

german

Publication Year:

2014

Publication Type:

interview; periodical article

Descriptors:

crossmedia; television advertising; internet; child; KI.KA; children's programme; children's commercial; toddler; commercialization; marketing; media literacy; merchandising; online offer; Super RTL; preschool child; advertising; ZDF

Last update: Apr 11, 2024 // Number of documents: 35484