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Author:
Young, Brian
Editor / Collaborator:
Ward, Scott; u.a.
Title:
New approaches to old problems - the growth of advertising literacy.
Publisher Statement:
Aldershot: Avebury 1990, S. 67-77, 82-83.
Collection:
Commercial television and European children.
Language:
english
Publication Year:
1990
Publication Type:
conference paper; contribution
Descriptors:
age
;
child
;
cognitive development
;
media literacy
;
media effect
;
understanding
;
commercial television