>> go to IZI-Homepage
Search IZI-database.org
Search for:
all words
Keywords:
Author / Editor:
Institution:
Title:
Journal:
Publisher Statement:
ISBN / ISSN:
Publication Year:
from:
to:
only full text
IZI-Database results
< Back to search results
results: 1
from
Author:
Schulze, Anne
Title:
Internetwerbung und Kinder. Eine Rezeptionsanalyse.
Publisher Statement:
Wiesbaden: Springer VS 2013. 248 S.
Language:
german
Publication Year:
2013
Publication Type:
doctoral dissertation; research report; textbook
Descriptors:
primary pupil
;
internet
;
internet use
;
youth media protection
;
children's commercial
;
child development
;
media appropriation
;
media socialization
;
multi-method approach
;
reception analysis
;
audience behaviour
;
typology
;
advertising competence
;
advertising effect
;
advertising
