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Author:

Nassar, Mohamed; Zien, Abdulaziz al

Title:

Effects of television advertising on children in the Middle East.

Journal:

Education, business and society: Contemporary Middle Eastern issues, 5/2012/4, 15 S.

Language:

english

Publication Year:

2012

Publication Type:

research report; periodical article

Descriptors:

age difference; antisocial media effects; parents; parental survey; survey among experts; television; television advertising; obesity; child; consumer behaviour; food advertisement; marketing; oral interview; behaviour change; commercial television; advertising effect; advertising

Last update: Apr 11, 2024 // Number of documents: 35484