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Author:
Ngugi King'ara, George
Editor / Collaborator:
Rios, Diana I.; Castaneda, Mari
Title:
Kenyan soap operas as functional entertainment. Redefining the role of television melodrama for an active audience.
Publisher Statement:
New York, NY u.a.: Lang 2011, S. 129-144.
Collection:
Soap operas and telenovelas in the digital age. Global industries and new audiences.
Language:
english
Publication Year:
2011
Publication Type:
essay; contribution
Descriptors:
everyday life
;
need satisfaction
;
television use
;
television series
;
function
;
culture
;
cultural identity
;
media content
;
media culture
;
media effect
;
production
;
producer
;
relation to reality
;
recipient
;
audience needs
;
soap opera
;
entertainment
;
element of entertainment
;
light entertainment programme
