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results: 1
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Author:
Chung, Mun-Young
;
Kim, Hyang Sook
Issuing Body:
Conference of the International Communication Association
Title:
It looks so cool to use podcast! Exploring motivations, gratifications and attitudes toward using podcasts among college students.
Publisher Statement:
Chicago, Ill. 2009. 41 S.
Language:
english
Publication Year:
2009
Publication Type:
research report; conference paper
Descriptors:
attitude
;
escapism
;
information source
;
interaction
;
adolescent
;
young adult
;
media use
;
uses and gratifications theory
;
media use motive
;
online survey
;
undergraduate
;
entertainment
;
behaviour
