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Author:
Galvez, Anthony
Issuing Body:
Conference of the Association for Education in Journalism and Mass Communication
Title:
Mediated messages and self-efficacy: An examination of entertainment-education, junk food commercials and healthy eating habits.
Publisher Statement:
St. Louis, Mo. 2011. 44 S.
Language:
english
Publication Year:
2011
Publication Type:
research report; conference paper
Descriptors:
educational programme
;
television
;
obesity
;
health knowledge
;
public health system
;
food advertisement
;
media content
;
media effect
;
prosocial media effect
;
self concept
;
undergraduate
;
light entertainment programme
;
advertising
