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Author:

Murphy, Sheila T.; Frank, Lauren B.; Moran, Meghan B.; Patnoe-Woodley, Paula

Title:

Involved, transported, or emotional? Exploring the determinants of change in knowledge, attitudes, and behavior in entertainment-education.

Journal:

Journal of communication, 61/2011/3, S. 407-431.

Language:

english

Publication Year:

2011

Publication Type:

research report; periodical article

Descriptors:

dramaturgy; attitude change; edutainment; emotional response; emotional effect; adult; television use; television series; follow-up communication; health knowledge; identification; involvement; young adult; media effect; online survey; parasocial interaction; persuasive communication; television character; entertainment; behaviour change; knowledge acquisition

Last update: Apr 11, 2024 // Number of documents: 35484