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results: 1
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Author:
Martens, Marianne
Title:
Transmedia teens: Affect, immaterial labor, and user-generated content.
Journal:
Convergence
, 17/2011/1, S. 49-68.
Language:
english
Publication Year:
2011
Publication Type:
literature review; periodical article
Descriptors:
bogging
;
book
;
emotion
;
fan
;
website
;
consumer behaviour
;
identity
;
adolescent
;
girl
;
marketing
;
media convergence
;
online offer
;
production
;
audience behaviour
;
social media
;
consumer behaviour
