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Editor / Collaborator:
Fleischer, Sandra; Joeckel, Sven; Arendt, Kathleen; Seifert, Robert
Title:
Fazit.
Full Text:
Publisher Statement:
Online Paper 2009. S. 113-119.
Collection:
Kinder, Medien, Maerkte. Ein Ueberblick der Maerkte fuer Kindermedien unter besonderer Beruecksichtigung cross-medial vermarkteter Medieninhalte am Beispiel von Bibi Blocksberg, Harry Potter und Pokemon.
Language:
german
Publication Year:
2009
Publication Type:
contribution; summary
Descriptors:
computer game
;
form of representation
;
film
;
follow-up communication
;
review of research
;
adolescent
;
youth media
;
child
;
children's books
;
children's media
;
brand
;
marketing
;
media content
;
media market
;
sound carrier
;
target group