>> go to IZI-Homepage
Search IZI-database.org
Search for:
all words
Keywords:
Author / Editor:
Institution:
Title:
Journal:
Publisher Statement:
ISBN / ISSN:
Publication Year:
from:
to:
only full text
IZI-Database results
< Back to search results
results: 1
from
Author:
Schwender, Clemens
;
Mocigemba, Dennis
;
Otto, Siegmar
Editor / Collaborator:
Schwender, Clemens; Schulz, Werner F.; Kreeb, Martin
Title:
Der Ecotainment-Index zur Messung der kognitiv-emotionalen Beteiligung an TV-Beitraegen.
Publisher Statement:
Marburg: Metropolis-Verl. 2008, S. 123-148.
Collection:
Medialisierung der Nachhaltigkeit. Das Forschungsprojekt balance[f].
Language:
german
Publication Year:
2008
Publication Type:
research report; contribution
Descriptors:
emotional effect
;
survey among experts
;
infotainment
;
content analysis
;
cognitive process
;
measuring instrument
;
method
;
audience research
;
audience behaviour
;
environmental education
;
environmental protection
