>> go to IZI-Homepage
Search IZI-database.org
Search for:
all words
Keywords:
Author / Editor:
Institution:
Title:
Journal:
Publisher Statement:
ISBN / ISSN:
Publication Year:
from:
to:
only full text
IZI-Database results
< Back to search results
results: 1
from
Author:
Maher, Jill K.
;
Herbst, Kenneth C.
;
Childs, Nancy M.
;
Finn, Seth
Title:
Racial stereotypes in children's television commercials.
Journal:
Journal of advertising research
, 48/2008/1, S. 80-93.
Language:
english
Publication Year:
2008
details.label.typ_de:
Forschungsbericht; Zeitschriftenartikel
details.label.keywords_alle_de:
Ethnische Gruppe
;
Fernsehwerbung
;
Inhaltsanalyse
;
Kinderwerbung
;
Minderheit
;
Stereotyp
;
Typendarstellung
;
Werbeprodukt
;
Werbespot
;
Werbewirkung
;
Afroamerikaner
;
Asian-American
;
Hispanic
;
Latino
