>> go to IZI-Homepage
Search IZI-database.org
Search for:
all words
Keywords:
Author / Editor:
Institution:
Title:
Journal:
Publisher Statement:
ISBN / ISSN:
Publication Year:
from:
to:
only full text
IZI-Database results
< Back to search results
results: 1
from
Author:
Engel, Bernhard
;
Mueller, Dieter K.
Title:
Zeitversetzte Nutzung im AGF/GfK-Fernsehpanel. Massnahmen zur vollstaendigeren Abbildung der Fernsehnutzung.
Full Text:
Journal:
Media Perspektiven
, -/2008/8, S. 410-419.
Language:
german
Publication Year:
2008
Publication Type:
situation report; periodical article
Descriptors:
analysis
;
TV rating
;
measuring of TV ratings
;
method of enquiry
;
television use
;
GfK-Nutzungsdaten
;
market share
;
measurement
;
panel
;
viewing time
;
viewing behaviour
;
technological advance