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Author:
Nairn, Agnes
;
Griffin, Christine
Editor / Collaborator:
Ekstroem, Karin M.; u.a.
Title:
"Busted are cool but Barbie's a minger". The role of advertising and brands in the everyday lives of junior school children.
Publisher Statement:
Goeteborg: Nordicom 2007, S. 195-209.
Collection:
Children, media and consumption.
Language:
english
Publication Year:
2007
Publication Type:
research report; contribution
Descriptors:
group interview
;
child
;
brand awareness
;
brand
;
advertising competence
;
advertising
