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Author:
Desrochers, Debra M.
;
Holt, Debra J.
Title:
Children's exposure to television advertising: Implications for childhood obesity.
Journal:
Journal of public policy and marketing
, 26/2007/2, S. 182-201.
Language:
english
Publication Year:
2007
Publication Type:
research report; periodical article
Descriptors:
activity
;
television use
;
television advertising
;
obesity
;
historical development
;
child
;
children's programme
;
children's commercial
;
food advertisement
;
programme analysis
;
radio programme
;
secondary analysis
;
advertising object
;
advertising effect