Livingstone, Sonia; Helsper, Ellen J.

Does advertising literacy mediate the effects of advertising on children? A critical examination of two linked research literatures in relation to obesity and food choice.

Journal of communication, 56/2006/3, S. 560-584.

english

2006

essay; periodical article

age group; influence; form of representation; television advertising; research critique; adolescent; child; cognitive development; preschool child; advertising competence; advertising effect; advertising