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Author:
Schmid, Christof
Issuing Body:
European Broadcasting Union
Title:
Different approaches for different target audiences and their effectiveness.
Publisher Statement:
Geneva: EBU 1976, S. 23-36.
Collection:
Thirteenth International EBU Seminar for Producers and Directors of School Television.
Language:
english
Publication Year:
1976
Publication Type:
conference paper; programme presentation; contribution
Descriptors:
learning objective
;
media effect
;
student
;
school television
;
social attitude
;
behaviour change
