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results: 1
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Author:
Peterson, Robin T.
Title:
The depiction of African American children's activities in television commercials: An assessment.
Journal:
Journal of business ethics
, 36/2002/-, S. 303-313.
Language:
english
Publication Year:
2002
Publication Type:
research report; periodical article
Descriptors:
ethnic group
;
content analysis
;
adolescent
;
child
;
character interpretation
;
role perception
;
commercial programme
