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Author:

Ashdown, Simon

Title:

How toycos assess potential when making the big choice.

Journal:

Kidscreen, 5/2000/2, S.70-71.

Language:

english

Publication Year:

2000

Publication Type:

situation report; periodical article

Descriptors:

child; cost-value ratio; licence; brand; marketing; merchandising; economy; toy; comparative method; economic development

Last update: Apr 11, 2024 // Number of documents: 35484