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Author:
MacNeal, James
Title:
Children as consumers.
Journal:
The SIS youth monitor
, -/1999/1, S.2-6.
Language:
english
Publication Year:
1999
Publication Type:
research report; periodical article
Descriptors:
family
;
television
;
leisure time activity
;
child
;
children's culture
;
consumer
;
consumer behaviour
;
marketing
;
market
;
market research
;
advertising
;
target group
