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Author:

Stipp, Horst

Editor / Collaborator:

Erlinger, Hans Dieter

Title:

Gesellschaftliche Veraenderungen und die Rolle der Kinder als Konsumenten.

Publisher Statement:

Opladen: Westdt. Verl. 1997, S. 73-83.

Collection:

Kinder und der Medienmarkt der 90er Jahre.

Language:

german

Publication Year:

1997

Publication Type:

conference paper; contribution; situation report

Descriptors:

everyday life; parents; recommendation; family; television; television use; review of research; leisure time activity; social change; child; children's programme; children's commercial; consumer; consumer behaviour; lifestyle; market; programme selection; programme preference; programme capacity; quantitative research; secondary analysis

Last update: Apr 11, 2024 // Number of documents: 35484