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Author:
Koeser, Silke
Editor / Collaborator:
Esser, Kerstin; u.a.
Title:
Alles Werbung? Werbung als Thema fuer die Grundschule und die Orientierungsstufe.
Publisher Statement:
Essen: Verl.die Blaue Eule 1996, S. 11-23.
Collection:
Kinderfernsehen. 5.
Language:
german
Publication Year:
1996
Publication Type:
contribution
Descriptors:
television advertising
;
primary school
;
lesson design
;
forms of advertising
;
advertising effect
;
commercial
;
advertising