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Ergebnisse:
Hakansson, A.: Widinghoff, C.: Television gambling advertisements: Extent and content of gambling advertisements with a focus on potential high-risk commercial messages. [2019]
Laughlin, Sheperd (Hrsg.): Gender bias in advertising. Research, trends and new visual language. [2017]
Matthes, Joerg: Naderer, Brigitte: Children's consumption behavior in response to food product placements in movie. [2015]
Russell, Cristel Antonia: Buhrau, Denise: The role of television viewing and direct experience in predicting adolescents' beliefs about the health risks of fast-food consumption. [2015]
Uribe, Rodrigo: Fuentes-Garcia, Alejandra: The effects of TV unhealthy food brand placement on children. Its separate and joint effect with advertising. [2015]
Truemmel, Verena: Die Sprache in der Fernsehwerbung fuer Kinder, mit Fokus auf rhetorischen Stilmitteln. [2015]
Harrison, Kristen: Peralta, Mericarmen: Parent TV viewing predicts energy-dense food choices in preschoolers' pretend healthy meals. [2013]
Lapierre, Matthew A.: Low-income child consumers across cultures: An investigation of children's consumer behavior in three diverse communities in North America. [2013]
Nassar, Mohamed: Zien, Abdulaziz al: Effects of television advertising on children in the Middle East. [2012]
Bevan, Alex: Nostalgia for pre-digital media in Mad Men. [2012]
Boyland, Emma J.: Harrold, Joanne A.: Kirkham, Tim C.: Halford, Jason C. G.: Persuasive techniques used in television advertisements to market foods to UK children. [2012]
Carter, Owen B. J.: Patterson, Lisa J.: Donovan, Robert J.: Ewing, Michael T.: Roberts, Clare M.: Children's understanding of the selling versus persuasive intent of junk food advertising: Implications for regulation. [2011]
Stoica, Michael: Miller, Darryl W.: Ardelea, Dan: An examination of gender role portrayals in television commercials in Romania: A gender of nations approach. [2011]
Stevens, Carolyn S.: Touching the audience: Music and televsion advertising in Japan. [2011]
Vega, Vanessa: Roberts, Donald F.: Linkages between materialism and young people's television and advertising exposure in a US sample. [2011]
Kowar, Daniela: Kinder und Werbung. Werbekompetenz von Volksschulkindern mit besonderem Bezug auf Fernsehwerbung. [2010]
Zimmerman, Frederick J.: Bell, Janice F.: Associations of television content type and obesity in children. [2010]
Aufenanger, Stefan: Mertes, Kathrin: "Coole Flecken - alles klar?". Was Kinder von Fernsehwerbung lernen. [2010]
Andronikidis, Andreas I.: Lambrianidou, Maria: Children's understanding of television advertising: A grounded theory approach. [2010]
Chia, Stella C.: How social influence mediates media effects on adolescents' materialism. [2010]
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