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Cervi, Laura: Tejedor, Santiago: Garcia Blesa, Fernando:
TikTok and political communication: The latest frontier of politainment? A case study.
[2023]
Goetz, Maya:
“The whole world is lying about Russia!”. How Russian children see the war in Ukraine.
[2023]
Wilska, Terhi-Anna: Holkkola, Matilda: Tuominen, Jesse:
The role of social media in the creation of young people's consumer identities.
[2023]
Cerezo Prieto, Marta: Frutos Esteban, Francisco Javier: Gonzalez Fuentes, Andres:
Persuasive strategies in television food advertising in Spain.
[2023]
Wunderlich, Leonie:
Parasoziale Meinungsfuehrer? Eine qualitative Untersuchung zur Rolle von Social Media Influencer*innen im Informationsverhalten und in Meinungsbildungsprozessen junger Menschen.
[2023]
Vranken, Sofie: Beullens, Kathleen: Geyskens, Delphine: Matthes, Joerg:
Under the influence of (alcohol)influencers? A qualitative study examining Belgian adolescents’ evaluations of alcohol-related Instagram images from influencers.
[2023]
van Steen, Tommy: Mueller, Barbara C. N.: Li, Shuang: Loman, Jeroen G. B.: Buijzen, Moniek:
Helping on social media. Self-persuasion and question-behavior effects.
[2023]
Weish, Ulli:
Feministische Werbekritik zwischen Selbstregulierung und Aktivismus.
[2023]
Kaur, Ravineet: Sharma, Rakesh Kumar: Bakshi, Apurva:
The persuasive effect of product placements. Evidence from an emerging market.
[2022]
Jung, Anna-Katharina: Stieglitz, Stefan: Kissmer, Tobias: Mirbabaie, Milad: Kroll, Tobias:
Click me ....! The influence of clickbait on user engagement in social media and the role of digital nudging.
[2022]
Sato, Priscila de Morais: Leite, Fernanda Helena Marrocos: Khandpur, Neha: Martins, Ana Paula Bortoletto: Mais, Lais Amaral:
"I like the one with Minions": The influence of marketing on packages of ultra-processed snacks on children's food choices.
[2022]
Johnson, Benjamin K.: Bradshaw, Amanda S.: Davis, Julia: Diegue, Vanessa: Frost, Lily: u.a.:
Credible influencers. Sponsored YouTube personalities and effects of warranting cues.
[2022]
Feijoo, Beatriz: Lopez-Martinez, Adela: Nunez-Gomez, Patricia:
Body and diet as sales pitches: Spanish teenagers' perceptions about influencers' impact on ideal physical appearance.
[2022]
Steinke, Jocelyn: Lin, Carolyn A.: Duncan, Tamia: Zambrano, Viviana:
"Cover your mouth and nose": communication about health protection behaviors by role models in YouTube COVID-19 videos for children.
[2022]
Krebs, Cornelia: Kueppers, Markus:
Vom Sound zur Markenwelt - die emotionale Macht des Radios. Qualitative und quantitative Analyse eines Funkspot-Experiments.
[2022]
Lee, Tae Kyoung: Kim, Hye Kyung:
An enjoyable story, a persuasive story. Exploring narrative enjoyment in narrative persuasion.
[2022]
Goetz, Maya:
"Die ganze Welt luegt ueber Russland!". Wie russische Kinder den Krieg in der Ukraine verstehen.
[2022]
Bicoy, Nino Daryll: Gravoso, Rotacio R.:
To eat or not to eat junk foods? Improvement in children’s intention to reduce junk foods consumption following exposure to a media literacy intervention.
[2022]
Robayo-Pinzon, Oscar: Rojas-Berrio, Sandra: Nunez-Gomez, Patricia: Miguelez-Juan, Blanca: Garcia-Bejar, Ligia:
Parents' literacy on mobile advertising aimed at children: a cross-cultural approach.
[2022]
Balaban, Delia Cristina: Mucundorfeanu, Meda: Muresan, Larisa Ioana:
Adolescents' understanding of the model of sponsored content of social media influencer Instagram stories.
[2022]
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