Suche in IZI-Datenbank.de
Ergebnisse:
Segijn, Claire M.: Araujo, Theo: Voorfeld, Hilde A. M.: Smit, Edith G.: Related multiscreening as a strategy to retain audiences and increase persuasion during a commercial break. [2020]
Hoek, Rhianne W.: Rozendaal, Esther: van Schie, Hein T.: Buijzen, Moniek: Development and testing of the advertising literacy activation task: an indirect measurement instrument for children aged 7-13 years old. [2020]
Spielvogel, Ines: Naderer, Brigitte: Matthes, Joerg: Obereder, Agnes: "Unterstuetzt durch Produktplazierung": Die Perspektive der Eltern gegenueber Regulierungsmassnahmen fuer eingebettete Werbeformen in Film und Fernsehen. [2020]
Karsay, Kathrin: Matthes, Joerg: Froehlich, Valerie: Gender role portrayals in television advertisements: Do channel characteristics matter? [2020]
Ebiquity (Hrsg.): Mind the gap. A closer look at video advertising reach in the age of increasing media fragmentation. [2020]
Mechler, Konstantin: Rausch, Juliane: Mountford, William K.: Ries, Markus: Disease awareness or subtle product placement? Orphan diseases featured in the television series "House, M.D." - a cross-sectional analysis. [2020]
Opree, Suzanna J.: Petrova, Siana: Rozendaal, Esther: Investigating the unintended effects of television advertising among children in former-Soviet Bulgaria. [2020]
Lavrisa, Ziva: Hristov, Hristo: Kelly, Bridget: Pravst, Igor: Regulating children's exposure to food marketing on television: are the restrictions during children's programmes enough? [2020]
Pinto, Adena: Pauze, Elise: Mutata, Rachel: Roy-Gagnon, Marie-Helene: Potvin Kent, Monique: Food and beverage advertising to children and adolescents on television: A baseline study. [2020]
Rummo, Pasquale E.: Cassidy, Omni: Wells, Ingrid: Coffino, Jaime A.: Bragg, Marie A.: Examining the relationship between youth-targeted food-marketing expenditures and the demographics of social media followers. [2020]
Sandhu, Namrata: Fueling gender stereotypes: A content analysis of automobile advertisements. [2019]
Hakansson, A.: Widinghoff, C.: Television gambling advertisements: Extent and content of gambling advertisements with a focus on potential high-risk commercial messages. [2019]
Beaufort, Maren: How candy placements in films influence children's selection behavior in real-life shopping scenarios - an Austrian experimental field study. [2019]
Ebiquity (Hrsg.): Looking forward: TV in 2022 - TV at the tipping point. [2019]
Gleich, Uli: Der Einfluss von Kontextfaktoren auf die Werbewirkung. [2019]
Kelly, Bridget: Vandevijvere, Stefanie: Ng, SeeHoe: Adams, Jean: Allemandi, Lorena: u.a.: Global benchmarking of children's exposure to television advertising of unhealthy foods and beverages across 22 countries. [2019]
Hu, Jiajin: Ding, Ning: Yang, Liu: Ma, Yanan: Gao, Ming: Wen, Deliang: Association between television viewing and early childhood overweight and obesity: a pair-matched case-control study in China. [2019]
Bamfo, Bylon Abeeku: Kraa, Jerry Jay: Asabere, Perdita: Atarah, Bede Akorige: Effect of television adverts on children's purchase behaviour: Evidence from Ghana. [2019]
Harris, Jennifer: Frazier, Willie: Fleming-Milici, Frances: Hubert, Patrice: Rodriguez-Arauz, Gloriana: u.a.: A qualitative assessment of US Black and Latino adolescents' attitudes about targeted marketing of unhealthy food and beverages. [2019]
Gleich, Uli: Umfeld und Stimmung als wichtige Variablen bei der Werbewirkung. [2019]
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