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Author:
Banks, Seymour
Editor / Collaborator:
Ploghoft, Milton E.; u.a.
Title:
The effects of critical viewing skills curriculum on advertising forms and strategies.
Publisher Statement:
Springfield, Ill.: Thomas 1981, S. 157-163.
Collection:
Education for the television age.
Language:
english
Publication Year:
1981
Publication Type:
literature review; contribution
Descriptors:
child
;
media education
;
media literacy
;
reception
;
commercial television
