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results: 1
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Author:
Rasmussen, Eric E.
;
Riggs, Rachel E.
;
Sauermilch, Willow S.
Title:
Kidfluencer exposure, materialsm, and U.S. tweens' purchase of sponsored products.
Journal:
Journal of children and media
, 16/2022/1, S. 68-77.
Language:
english
Publication Year:
2022
details.label.typ_de:
Forschungsbericht; Zeitschriftenartikel
details.label.keywords_alle_de:
Beeinflussung
;
Jugendlicher
;
Konsument
;
Konsumverhalten
;
Korrelation
;
Lebensstil
;
Markenprodukt
;
Medienfigur
;
Medienwirkung
;
Neue Medien
;
Online-Befragung
;
Pre-Teen
;
Quantitative Sozialforschung
;
Social media
;
Werbewirkung
;
Werbung
;
Influencer
