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Author:

Holvoet, Sanne; Hudders, Liselot; Herrewijn, Laura

Title:

How to empower parental responsibility: parents' views on personalized advertising and online data collection targeting their teens.

Journal:

Young consumers, 22/2021/4, S. 630-643.

Language:

english

Publication Year:

2021

Publication Type:

research report; periodical article

Descriptors:

influence; coping strategy; data acquisition; data privacy; data processing; digitalisation; attitude; parental mediation; parents; parental survey; internet; adolescent; consumer behaviour; correlation; media education; media literacy; media socialization; online survey; personal data; persuasive communication; socialization; advertising competence; advertising effect; advertising; economy

Last update: Apr 11, 2024 // Number of documents: 35484