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Author:
Martinez-Pastor, Esther
;
Vizcaino-Laorga, Ricardo
;
Atauri-Mezquida, David
Title:
Analysis of patterns of use, production, and activity in kid YouTuber channels. A longitudinal study through three cultural contexts: United States, United Kingdom, and Spain.
Journal:
Communications
, 47/2022/2, S. 195-218.
Language:
english
Publication Year:
2022
Publication Type:
research report; periodical article
Descriptors:
activity
;
actor
;
representation
;
formal features
;
cross-cultural comparison
;
international comparison
;
internet
;
adolescent
;
child
;
children's programme
;
children's commercial
;
child actor
;
longitudinal study
;
brand
;
media analysis
;
media character
;
new media
;
participation
;
preteen
;
production
;
protagonist
;
social media
;
toy
;
video
;
video use
;
advertising
;
target group