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results: 1
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Author:
Feijoo, Beatriz
;
Bugueno, Simon
;
Sadaba, Charo
;
Garcia-Gonzalez, Aurora
Title:
Parents' and children's perception on social media advertising.
Journal:
Comunicar
, 29/2021/67, 11 S.
Language:
english
Publication Year:
2021
Publication Type:
research report; periodical article
Descriptors:
age difference
;
parental mediation
;
parents
;
parental survey
;
gender difference
;
internet
;
adolescent
;
child
;
child survey
;
oral interview
;
new media
;
persuasive communication
;
preteen
;
social media
;
status
;
entertainment
;
perception
;
advertising competence
;
advertising effect
;
advertising