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Author:

Simon, Erk; Kloppenburg, Gerhard

Title:

Die ARD-Themenwoche 2019 "Zukunft Bildung". Akzeptanz und Public Value der crossmedialen Programmaktion.

Full Text:

Journal:

Media Perspektiven, -/2020/2, S. 42-52.

Language:

german

Publication Year:

2020

Publication Type:

research report; periodical article

Descriptors:

acceptance; age difference; ARD; survey; coverage; education; crossmedia; memory; adult; evaluation; television; television use; public benefit; gender difference; GfK-Nutzungsdaten; radio broadcasting; interest; adolescent; young adult; media content; oral interview; new media; public service broadcasting; online offer; programme analysis; programme offer; programme preference; reception; recipient; audience behaviour; transmission coverage; social media; social group

Last update: Apr 11, 2024 // Number of documents: 35484