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Author:
Hellstroem, Kasper
Title:
Predicting motives for video-on-demand content.
Full Text:
Publisher Statement:
Aalto: University 2018. 66 S.
Language:
english
Publication Year:
2018
Publication Type:
research report; master thesis
Descriptors:
old person
;
age difference
;
form of representation
;
adult
;
television
;
formal features
;
gender difference
;
radio broadcasting
;
information
;
internet
;
adolescent
;
young adult
;
contextual model
;
media content
;
multi-media centre
;
method
;
comparison of methods
;
motivation
;
media use motive
;
online offer
;
online survey
;
genre
;
reception
;
audience behaviour
;
broadcasting
;
viewing behaviour
;
viewing time
;
video
;
video use