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results: 1
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Author:
Mohr, Inge
;
Schiller, Dietmar
Title:
Diversity und Public Value - gesellschaftliche Vielfalt als Mehrwert fuer alle. Strategie und Best Practice des oeffentlich-rechtlichen Rundfunks im In- und Ausland.
Full Text:
Journal:
Media Perspektiven
, -/2020/1, S. 2-15.
Language:
german
Publication Year:
2020
Publication Type:
situation report; periodical article
Descriptors:
ARD
;
diversity
;
public benefit
;
common welfare
;
society
;
equal rights
;
integration
;
international comparison
;
youth
;
youth culture
;
communication strategy
;
culture
;
cultural identity
;
cultural difference
;
marketing
;
public service broadcasting
;
ORF
;
staff
;
political aims
;
programme offer
;
public broadcasting mandate
;
programming policy
;
strategy
;
theory
;
target group
;
ZDF