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results: 1
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Author:
Youn, Seounmi
;
Shin, Wonsun
Title:
Adolescents' responses to social media newsfeed advertising: the interplay of persuasion knowledge, benefit-risk assessment, and ad scepticism in explaining information disclosure.
Journal:
International journal of advertising
, 39/2020/2, S. 213-231.
Language:
english
Publication Year:
2020
Publication Type:
research report; periodical article
Descriptors:
coping strategy
;
data privacy
;
facebook
;
information
;
information literacy
;
internet
;
internet use
;
adolescent
;
consumer
;
consumer behaviour
;
correlation
;
cost-value ratio
;
media literacy
;
media criticism
;
online survey
;
personal data
;
persuasive communication
;
privacy
;
relevance
;
risk behaviour
;
social media
;
advertising competence
;
advertising
;
advertising effect
;
knowledge