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results: 1
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Author:
van Reijmersdal, Eva A.
;
van Dam, Sophia
Title:
How age and disclosures of sponsored influencer videos affect adolescents' knowledge of persuasion and persuasion.
Full Text:
Journal:
Journal of youth and adolescence
, 49/2020/7, S. 1531-1544.
Language:
english
Publication Year:
2020
Publication Type:
research report; periodical article
Descriptors:
age difference
;
influence
;
influential variable
;
attitude
;
attitude change
;
emotional development
;
development
;
experiment
;
information
;
information processing
;
information provision
;
internet use
;
adolescent
;
cognition
;
cognitive development
;
cognitive process
;
consumer behaviour
;
brand awareness
;
new media
;
online survey
;
persuasive communication
;
preteen
;
student
;
student survey
;
social media
;
social development
;
video
;
video use
;
advertising competence
;
advertising effect
;
advertising
;
knowledge