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results: 1
from
Issuing Body:
Ebiquity
Title:
Looking forward: TV in 2022 - TV at the tipping point.
Publisher Statement:
Online Paper 2019. 13 S.
Series Title:
(Ebiquity report)
Language:
english
Publication Year:
2019
Publication Type:
situation report
Descriptors:
old person
;
age difference
;
development
;
adult
;
television
;
television use
;
television advertising
;
internet
;
internet use
;
adolescent
;
young adult
;
costs
;
cost-value ratio
;
media analysis
;
online offer
;
audience coverage
;
viewing time
;
advertising medium
;
advertising effect
;
advertising
;
target group
;
future orientation
