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Author:

Knabenschuh, Silke

Title:

Unter Einfluss. Kinder als Zielgruppe und Akteure von Influencer-Marketing.

Journal:

Medien concret, -/2019/1, S. 16-19.

Language:

german

Publication Year:

2019

Publication Type:

situation report; periodical article

Descriptors:

bogging; internet; child; child protection; child actor; commercialization; marketing; media education; media character; media pedagogy; new media; online offer; persuasive communication; production; social media; advertising effect; advertising; target group

Last update: Apr 11, 2024 // Number of documents: 35484