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results: 1
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Author:
Rideout, Victoria
Issuing Body:
Common Sense Media, San Francisco, Calif.
Title:
Advertising to children and teens: Current practices. A Common Sense Media Research brief.
Full Text:
Publisher Statement:
Online Paper 2014. 19 S.
Language:
english
Publication Year:
2014
Publication Type:
literature review
Descriptors:
digitalisation
;
television advertising
;
review of research
;
social change
;
website
;
individualisation
;
internet
;
adolescent
;
child
;
children's commercial
;
commercialization
;
marketing
;
media market
;
mobile media
;
online offer
;
recipient
;
social media
;
light entertainment programme
;
advertising effect
;
advertising