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Author:
Eagle, Lynne
;
Bulmer, Sandy
;
de Bruin, Anne
;
Kitchen, Philip J.
Title:
Exploring the link between obesity and advertising in New Zealand.
Journal:
Journal of marketing communications
, 10/2004/1, S. 49-67.
Language:
english
Publication Year:
2004
details.label.typ_de:
Forschungsbericht; Zeitschriftenartikel
details.label.keywords_alle_de:
Einschaetzung
;
Elterlicher Einfluss
;
Elternbefragung
;
Ernaehrung
;
Fernsehnutzung
;
Fettleibigkeit
;
Fragebogenerhebung
;
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;
Kinderwerbung
;
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;
Werbewirkung