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Author:
Furnham, Adrian
;
Abramsky, Staci
;
Gunter, Barrie
Title:
A cross-cultural content analysis of children's television advertisements.
Journal:
Sex roles
, 37/1997/1-2, S. 91-99.
Language:
english
Publication Year:
1997
Publication Type:
research report; periodical article; summary
Descriptors:
gender role
;
gender difference
;
cross-cultural comparison
;
children's commercial
;
programme analysis
;
advertising
