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Author:
Rao, Leela
Editor / Collaborator:
von Feilitzen, Cecilia; u.a.
Title:
Advocates of a new consumer society. Children in television advertising.
Publisher Statement:
Goeteborg: Nordicom 1999, S. 95-102.
Collection:
Children and media.
Language:
english
Publication Year:
1999
Publication Type:
contribution; situation report
Descriptors:
family
;
television
;
television use
;
television advertising
;
children's commercial
;
child actor
;
commercial television
;
media system
;
broadcasting by satellite
;
advertising effect
;
target group