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Author:
Banks, Jack
Title:
Monopoly television. MTV's quest to control the music.
Publisher Statement:
Boulder: Westview Press 1996. IX,291 S.
Series Title:
(Critical Studies in Communication and in the Cultural Industries)
ISBN / ISSN:
0-8133-1821-1
Language:
english
Publication Year:
1996
details.label.keywords_alle_de:
Finanzierung
;
Forschungslage
;
Historische Entwicklung
;
Identitaetsbildung
;
Ideologie
;
Konsumverhalten
;
Kreativitaet
;
Marketing
;
Mediensystem
;
Medienwirtschaft
;
MTV
;
Musikfernsehen
;
Programmanalyse
;
Programmgestaltung
;
Programmorganisation
;
Stereotyp
;
Struktur
;
Videoclip
;
Werbefunktion
;
Monopolstellung
;
MTV Networks MTVN
;
Musikindustrie
;
Viacom
